Overview of CreamSoda (SaaS CRM)
CreamSoda offers a user-friendly CRM solution to help businesses purchase products at lower prices than competitors, while keeping the sales team focused on selling. Their goal is to enhance customer relationships and keep sales soaring.
The Challenge – SEO Positioning in a very competitive niche
CreamSoda reached out to us when they had just launched their website / SaaS and wanted us to help them set up a Go to Market SEO Positioning.
So rather than competing on super-difficult keywords like “CRM Software,” we were looking for other intent-driven queries/pages that can quickly put them in search results.
The Solution – Created low competition intent-driven landing pages
When they launched their website, they only had the homepage and a feature page. We added 10+ landing pages across the;
Features / Use Cases, such as Deal Management Software
Solutions, such as Sales Funnel Software
Alternative / Comparison Pages, such as Salesforce Alternative
The Results – 1st page ranking for a lot of intent-driven keywords in just a few months without building any links
Within a few months of publishing those new landing pages and performing some other on page optimizations, they started to rank for several keywords in the Top 10-20 results;
And all of this without building any links.