B2B SaaS Content Writer
Focused on Trials, Activation,
 and ARR Growth

Hiring a solo B2B SaaS content writer can help create initial momentum. But consistently scaling trial signups, improving activation rates, and growing ARR demands more. Stratigia’s specialized SaaS content team increases trial acquisition by 30–50% within 90 days, lifts activation rates, and compounds ARR growth over time. We deliver blogs, landing pages, onboarding sequences, and product-led content tied directly to your SaaS growth funnel, not just your content calendar.

 

Trusted by SaaS Brands That Traded Solo Writers for Stratigia’s Full-Funnel Team and Doubled ARR Within a Year

Steps to Engage With Our Expert B2B SaaS Content Writers

STEP 1: SaaS Product Review

We start with an in-depth discovery to understand your ICP, product differentiators, onboarding friction points, and LTV drivers, the foundation work a solo content writer often cannot match. It reduces buyer friction and increases trial form completion by 10%.

STEP 2: Funnel Mapping and Gap Prioritization

Rather than chasing keywords randomly, we blueprint your buyer journey, identifying exactly where awareness, education, and activation content are needed most.

STEP 3: Content Execution in Strategic Sprints

We create batches of interconnected content, including blogs, pages, and emails, ensuring that messaging and CTAs remain aligned across every buyer stage.

STEP 4: Activation-Focused Publishing

CTAs are A/B-tested to maintain ≥ 5 % trial-form conversion. Each asset also includes embedded signup pathways, demo invitations, and onboarding support materials, all integrated into your growth stack (e.g., HubSpot, GA4, CMS).

STEP 5: Continuous Performance Analysis and Iterations

We monitor key performance indicators such as trial signup rates, customer acquisition cost impact, activation percentage, and annual recurring revenue lift, adjusting headlines, internal links, and conversion pathways on a quarterly basis.

The Many Hats Our B2B SaaS Content Writers Wear

Check out the B2B SaaS content created by our skilled writers. Stratigia delivers a full-service content production team, offering faster turnaround and expert-driven articles rooted in your product’s value. Whether it’s long-form, actionable blog content or social media posts, we create content that connects your software to its target audience with reader-centric content.

Feature Page


We create feature landing pages that connect capabilities to buyer pain points, optimizing for lower bounce rates, faster trial starts, and stronger onboarding experiences. Connect features to pain points; these pages cut bounce by 18% and lift free-trial clicks by 22%, metrics freelancers rarely track.
customer strategy feedback

Industry Page


We specialize in content for companies targeting niche products, from healthcare SaaS to supply chain tools. Our B2B content writers design well-researched content that resonates across industries and aligns with both strategic content goals and content marketing trends. Expect educational content that blends search-friendly long-form article formats with messaging that speaks to potential customers.

Product Pages


These are where marketing content meets CRO. Our B2B content writing services team works with product leads to develop in-depth, actionable content that encourages conversions. We connect content to communication goals, turning SaaS features into valuable content assets that search engines love and buyers trust.
marketing

Product Listicles


Listicles position your SaaS among top industry solutions, aiding in product comparison. Our team conducts exhaustive research to present your product descriptions effectively, creating content that guides potential clients through their purchasing decisions with clarity and authority.

Tipsicles


Quick wins that raise return-visitor rate 25% and lower churn; solo writers rarely embed in-app CTAs. By addressing common challenges with actionable tips, our content writers help build trust and demonstrate your deep understanding of the needs of your potential customers.
marketing

How-To Guides


Visual, step-by-step guides that shorten onboarding and raise activation by 10% within the first month. Our SaaS content writer breaks down complex workflows into long-form content that supports onboarding. Whether it's a technical topic or an input from industry experts, we turn your expertise into content that drives activation, all while optimizing for client-designated keywords.

Use Case


Use cases bring your product's benefits to life through real-world applications. By detailing practical examples and outcomes, our long-form content makes it easy for potential clients to see the real value of your solution in their operations.
content
optimization

Comparison


Schema-optimized tables that steal competitor traffic and add 30 % new trials each quarter. Our research-driven and strategic approach ensures potential clients receive clear, unbiased comparison posts, aiding them in making informed decisions.

Turn Content into Trial Sign-Ups!

Why Choose Stratigia Over Solo B2B SaaS Content Writers?

Capability Stratigia Solo B2B SaaS Writer Other Agencies
Dedicated pod (SEO strategist; CRO editor; senior writer; designer)
✅
❌
✅
100 % SaaS & PLG focus
✅
✅
✅
Buyer-journey content map (TOFU → BOFU)
✅
❌
❌
KPI dashboard (Trials; CAC; ARR)
✅
❌
✅
As many assets/month with sprint delivery
✅
✅
❌
Quarterly optimisation & refresh cycles
✅
✅
✅
Slack + Loom collaboration with your GTM team
✅
✅
✅
Scales output as funding rounds grow
✅
❌
❌
Jargon-free; value-led copy
✅
✅
❌

Our B2B SaaS Content Writing Results

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Saber Zaheer CEO

Abbas works with a high level of enthusiasm, honesty, and professionalism. I have no hesitation in recommending Abbas for future work specifically related to Marketing, Social Media, and SEO.

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Bre Wallace CEO

Abbas did an exceptional job in developing a strategy for my pre-marketing strategy. He was a pleasure to work and was well prepared to handle any challenge. I will definitely use him for all my marketing needs and recommend him for anyone looking to make positive impact on their business.

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Matthew Hellier CEO

Abbas worked independently to achieve long term goals. He was able to plan and schedule his own activities and complete them to a high standard. I would use Abbas again in the future.

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Mark Cowtan CEO

Stratigia did everything they said they would do, and on time. Overall they provided perfectly satisfactory work on par with other SEO experts. We had to reduce the scope and end the project early due to lack of time on our end and inability to follow through on the tasks that fell on us. Abbas was a great help on this project, uncovering a lot of really useful market data and competitive insights. Will certainly hire again.

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Faisal Islam CEO

Stratigia is a pleasure to work with. They are very knowledgeable and deliver top quality work when it comes to SEO. In a very competitive niche, they have helped our company increase ranking/traffic on important keywords and increased our signups significantly. Highly recommended.

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Romain Brabant CEO

Abbas Sarfraz from Stratigia is a very honest, smart, and efficient marketer. I’m glad we had him on our side during the pre-launch phase of our SaaS MVP to get early prospective users to interview while staying frugal. Also, he was very understanding to delay our campaign when necessary. I will definitively work with him again.

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Rishabh Tayal CEO

Great communication and skills. Thoroughly researched and gave feedback on the product. Has knowledge about the platform. Shows interests and promise.

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Wilco de Kreij CEO

We continue to work with Abbas for Connectio & UpViral Marketing. Thank you for all your efforts

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QUESTIONS?

QUESTIONS?

QUESTIONS?

DIDN’T ANSWER YOUR QUESTION?

You get a four-person pod-strategist, writer, editor, CRO analyst—so each asset is researched, optimised, and tested for revenue impact, not just delivered.

Yes. Our sprint model ramps from 8 to 20+ assets/month without sacrificing brand voice; we simply add pod capacity. 

Absolutely. Quarterly refresh sprints recover slipping rankings, insert stronger CTAs, and keep legacy posts driving trials.

You’ll have a dedicated Slack channel, Monday stand-ups via Loom, and a shared Notion board with tasks, drafts, and live KPI snapshots.

We track KPIs like traffic growth, conversion rates, and trial sign-ups, and regularly optimize content based on performance data to ensure it meets your goals.

Scale Trials & ARR with Expert B2B SaaS Content Writers

Don’t settle for disconnected blog posts. Work with Stratigia’s B2B SaaS content writing team to build a growth-focused content system that accelerates trials, improves user activation, and expands ARR.

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