Trusted by 30+ SaaS Brands That Swapped Solo Writers and Saw 2× ARR Growth in 12 Months
Our Step-by-Step Process for Your SaaS Content Marketing Success
STEP 1: Initial Assessment and Understanding
We kick off with stakeholder interviews, product demos, and analytics audits to pinpoint the content blockers to trial sign-ups, then deliver a prioritized action plan and live KPI dashboard showing +30 % BoFu visibility.
STEP 2: Strategy Session
We build a content marketing strategy centered on your challenges, buyer personas, and keyword intent, selecting the most effective types of content and distribution channels to drive SaaS engagement and generate leads.
STEP 3: Content Creation
Now, we get down to producing high-quality, SEO-friendly content that speaks your brand’s voice. Blog posts, case studies, and white papers are created to spark interest, build trust, and move SaaS buyers through the sales journey.
STEP 4: Distribution and Promotion
Following content creation, we focus on distributing and promoting this content across the right platforms. Whether it’s through your website, email campaigns, or social media, the goal is to ensure maximum visibility.
STEP 5: Feedback & Optimization
Post-publishing, we track trial sign-ups, demo CTR, CAC per signup, and ARR in real-time dashboards, then run monthly optimization sprints, tweaking headlines, CTAs, and links, to sustain 10–15 % quarter-over-quarter growth. Individual consultants react; we iterate.
Real Content Marketing Strategies for Real SaaS Results
Choosing Stratigia as your SaaS content marketing consultant means getting more than advice; you get a full content marketing partner with the expertise to drive consistent growth. While a single consultant might offer ideas, we bring a structured approach, expert execution, and a team focused on results across every stage of your sales journey.
Content Auditing
Our team runs in-depth SWOT analyses and content inventories to spotlight underperformers and hidden opportunities, driving +18 % more trial traffic than before. Marketing consultants for SaaS deliver lists; we deliver live dashboards and quarterly audit sprints.
Content Strategy
We convert audit insights into a buyer-journey roadmap, TOFU through BOFU, tying each asset to pipeline goals (often 25 % of MQLs). Solo consultants sketch plans; our team aligns writers, SEOs, and analysts to execute and measure every milestone.
Keyword Research & Content Planning
Mapping BoFu and MoFu keywords to specific formats, we ensure 1 in 8 visitors enters your demo funnel. Individual SaaS marketing consultants surface lists; we integrate keywords into a prioritized 90-day sprint calendar.
Content Optimization
Through metadata refreshes, internal linking, and A/B-tested CTAs, we revive legacy posts to recapture rankings and fuel +22 % more trials. Freelance content marketers offer one-off tweaks; we run iterative optimization cycles.
Content Creation
Our team of expert SaaS writers creates high-quality content, including blog posts, white papers, and guides, designed to convert, retain, and move buyers through complex sales cycles. Stratigia’s structured content creation process outpaces what one consultant can realistically produce at scale.
Why Stratigia > Solo SaaS Content Marketing Consultant
| Strategic Needs | Stratigia (SaaS Content Marketing Agency) | Solo SaaS Content Marketing Consultant | Other Agencies |
|---|---|---|---|
|
Specialized in SaaS Content Marketing
|
✅
|
✅
|
✅
|
|
Data-Driven Content Development
|
✅
|
✅
|
✅
|
|
Expertise in the B2B SaaS Industry
|
✅
|
✅
|
✅
|
|
Accelerated Delivery by Experts
|
✅
|
❌
|
❌
|
|
Proven Results Backed by SaaS Case Studies
|
✅
|
✅
|
✅
|
|
Research-based Content
|
✅
|
✅
|
✅
|
|
Keyword Strategy Aligned With Buyer Journey
|
✅
|
✅
|
❌
|
|
3x Content Velocity (8→24 assets/mo)
|
✅
|
❌
|
✅
|
|
BoFu-Focused Growth Roadmap
|
✅
|
❌
|
✅
|
|
Long-Term Strategic Content Planning
|
✅
|
❌
|
✅
|
|
Slack-Based Collaboration & Weekly Syncs
|
✅
|
✅
|
❌
|
How SaaS Brands Win With Stratigia
Stratigia did everything they said they would do, and on time. Overall they provided perfectly satisfactory work on par with other SEO experts. We had to reduce the scope and end the project early due to lack of time on our end and inability to follow through on the tasks that fell on us. Abbas was a great help on this project, uncovering a lot of really useful market data and competitive insights. Will certainly hire again.
Abbas Sarfraz from Stratigia is a very honest, smart, and efficient marketer. I’m glad we had him on our side during the pre-launch phase of our SaaS MVP to get early prospective users to interview while staying frugal. Also, he was very understanding to delay our campaign when necessary. I will definitively work with him again.
